Marketing Manager: Content & Campaigns (m/f/d)

Sharedien – free your content

‍Sharedien ist eine der innovativsten Plattformen für Digital Asset & Content Management. Wir unterstützen führende internationale Unternehmen dabei, ihre Content Supply Chain effizienter und skalierbarer zu gestalten. Zu unseren namhaften Kunden gehören Beiersdorf, OTTO, Liebherr und viele weitere Brands aus Industrie, Retail, Consumer Goods und Lifestyle.

Unser Hauptsitz befindet sich in der Schweiz, zusätzlich verfügen wir über Niederlassungen in Deutschland, von denen aus wir unsere Märkte aktiv betreuen. Als Content & Campaign Manager:in übersetzt du unsere Produkt- und Markenbotschaften in überzeugende Inhalte und zielgerichtete Kampagnen. Du arbeitest eng mit dem Marketing-, Product- und Sales-Team sowie externen Partner:innen zusammen und gestaltest aktiv die Weiterentwicklung unserer Kommunikationsstrategie mit. 1

Responsibility

• You develop and design content for ads, LinkedIn, blog, website, newsletter and outreach — including release notes, product communication, and use case content.
• Formulating concise messages that inspire our target groups is one of your strengths.
• Every day, you work with LLM tools such as GPT or Gemini, develop your own prompts and workflows and use the results professionally and strategically.
• You plan, implement and optimize marketing campaigns across multiple channels, keep an eye on the KPIs and derive concrete recommendations for further action.
• You manage and brief external agencies in paid media, PR and design.
• Update and expand website content, support LinkedIn communication and maintain editorial formats and content routines.
• You are actively involved in public relations, guest contributions and thought leadership content.

Requirement profile

• You have several years of experience in content marketing, campaigning or in a comparable role.
• Strong editorial skills and a good sense of creating content that works and inspires make you stand out.
• Ideally, you have experience in a B2B or SaaS environment.
• You have a high affinity for AI technologies and want to work with LLMs and try out new things.
• You combine a structured and independent way of working with creativity and an eye for the big picture.
• Very good written and spoken German and English skills complete your profile.