Sharedien and priint Group | WERK II

Sharedien and priint Group | WERK II announce their partnership. It brings together two areas that many companies still manage separately: central control of assets, product context and workflows on one side, automated output into strong print and digital formats on the other. priint Group adds deep publishing expertise and a sharp approach to turning complex data into brand-safe communication.

A shared understanding of content

The partnership follows a clear logic. Sharedien manages content along the full content value chain. The platform connects digital assets, product data and processes in a cloud-native environment, then turns them into linked, intelligent content. priint takes over where speed, precision and format consistency matter, automating the publishing path across channels.

The result is a setup built for complex organisations: centrally steered, cleanly connected and scalable in output.

“Many companies have already centralised their content, product data and processes, yet they still fight manual steps and correction loops when it comes to output. With Sharedien, we close exactly this gap: from connected content in the cloud to the automated creation of consistent print and digital assets. This reduces friction, protects data integrity and makes product communication scalable," says Sebastian Hardung, Chief Marketing Officer at priint Group | WERK II

More impact from data, assets and processes

For customers, this means fewer manual handovers, less friction and more control. Teams can manage content and product information centrally, enrich it intelligently and then move it quickly into catalogues, sales materials, campaigns and digital formats. Teams gain speed. Launch windows get tighter. Brand management stays consistent.

“This partnership closes an operational gap that many companies feel every day. Together, we create an end-to-end workflow that protects quality and shortens time-to-market,” says Christin Rippel, Head of Partner & Alliances at Sharedien.

With this partnership, Sharedien and priint Group create a solid foundation for product and brand communication that works across markets, teams and channels.

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